Blog Archives

Introduction to Blue Ocean Strategy Blue Ocean Strategy (BOS), introduced by W. Chan Kim and Renée Mauborgne emphasizes in creating uncontested market spaces rather than competing in saturated ones. The shift from traditional competition-focused strategies, termed “Red Ocean,” to innovation-driven … Continue reading →

The emergence of self-driving vehicles represents a significant technological leap in the automotive industry. These autonomous systems revolutionize transportation by offering convenient, safer and more efficient alternatives to human-driven vehicles. Artificial intelligence (AI), especially generative AI, has the potential to … Continue reading →

Artificial intelligence (AI) and generative AI (GenAI) offer numerous business opportunities across industries, and they are also helping to transform the landscape of sustainability. Leveraging AI to address environmental and sustainability challenges not only helps the planet but also provides … Continue reading →

Introduction  Information systems have become key assets of all sectors of business activity. Through extensive and continuous use over the years, these systems become potential source of important knowledge and information about the various processes of business as acquired by … Continue reading →

The Net Promoter Score (NPS) is a customer loyalty metric developed* by Fred Reichheld. Net Promoter is a management tool that can be used to measure the loyalty of a firm’s customer relationships. Customers can be divided into three categories … Continue reading →

CXM Overview You might have heard about the new motto ‘Customer Experience Management (CXM)’ in many professional and official forums. Now days many people seem to be talking about it, analysts are writing about it and conducting many conferences dedicated … Continue reading →

We have discussed the overview and importance of customer experience management in the previous article Customer Experience Management(CXM): The New Frontier for Companies to Focus on. Here is the recommended approach/process for the implementation of customer experience management in your organization … Continue reading →

The Big Bang theory tries to explain what happened at the very beginning of our universe and how it is being transformed in to current state by incorporating the findings of many individuals over the period of past several years. … Continue reading →

The global services market is highly dynamic environment and selecting the best outsourcing location for your operation can have a significant long-term impact. Making the right decision can add significantly to your organization’s bottom line in terms of cost savings … Continue reading →

Can you please introduce yourself? This is often the opening question in most of the interviews, be extra careful to answer this question. Most candidate fumble while answering this most expected question and end up with a wrong answer. Needless to … Continue reading →