Performance Measures & Models of Organizational Performance
- Which of the following best defines a ‘performance measure’ in operations management?
a) A ratio that compares organizational revenue to expenses
b) A numerical value used to evaluate how well an activity achieves its objective
c) An informal estimate of customer satisfaction
d) A qualitative description of employee morale
Answer: b) A numerical value used to evaluate how well an activity achieves its objective
- Which category of performance measures focuses on how well an organization meets customer requirements?
a) Financial measures
b) Internal process measures
c) Customer-focused measures
d) Learning and growth measures
Answer: c) Customer-focused measures
- Cycle time as a performance measure primarily evaluates which aspect of operations?
a) Product cost
b) The time required to complete a process from start to finish
c) Employee satisfaction levels
d) Inventory accuracy
Answer: b) The time required to complete a process from start to finish
- Which of the following is an example of a financial performance measure?
a) Customer retention rate
b) Return on investment (ROI)
c) Defect rate
d) Cycle time
Answer: b) Return on investment (ROI)
- Defect rate is best classified as which type of performance measure?
a) Financial
b) Customer
c) Quality
d) Learning and growth
Answer: c) Quality
- ‘Productivity’ as a performance measure is defined as:
a) The number of employees per unit produced
b) The ratio of outputs to inputs
c) Total revenue divided by number of customers
d) The percentage of on-time deliveries
Answer: b) The ratio of outputs to inputs
- Which performance measure compares actual output to the maximum possible output?
a) Efficiency
b) Utilization
c) Effectiveness
d) Reliability
Answer: b) Utilization
- ‘Effectiveness’ as a performance measure refers to:
a) Using the fewest possible inputs
b) Achieving the desired outcome or goal
c) Processing orders the fastest
d) Minimizing waste in production
Answer: b) Achieving the desired outcome or goal
- Which of the following is NOT a typical category of organizational performance measures?
a) Financial performance
b) Customer satisfaction
c) Employee dress code compliance
d) Operational efficiency
Answer: c) Employee dress code compliance
- Lead time, as a performance measure, typically refers to:
a) The time between a customer order and delivery
b) The lag between financial reporting periods
c) Employee onboarding duration
d) The time to resolve a supplier dispute
Answer: a) The time between a customer order and delivery
- Which measure captures the proportion of orders delivered on time?
a) Throughput rate
b) On-time delivery rate
c) Yield rate
d) Setup time
Answer: b) On-time delivery rate
- A ‘lagging indicator’ in performance measurement is best described as:
a) A metric that predicts future performance
b) A metric that reflects past performance outcomes
c) An estimate of competitor performance
d) A goal set for the next fiscal year
Answer: b) A metric that reflects past performance outcomes
- A ‘leading indicator’ differs from a lagging indicator because it:
a) Measures historical results
b) Predicts future performance outcomes
c) Is always financial in nature
d) Is harder to quantify than lagging indicators
Answer: b) Predicts future performance outcomes
- Which of the following is an example of a leading performance indicator?
a) Annual revenue
b) Customer complaint rate (past quarter)
c) Employee training hours completed
d) Defect reports from last quarter
Answer: c) Employee training hours completed
- ‘Throughput’ as a performance measure in operations management refers to:
a) The quality of products at final inspection
b) The rate at which a system generates output over time
c) Total inventory on hand
d) The number of suppliers in the supply chain
Answer: b) The rate at which a system generates output over time
- The Balanced Scorecard was originally developed by:
a) Collier and Evans
b) Kaplan and Norton
c) Porter and Drucker
d) Deming and Juran
Answer: b) Kaplan and Norton
- How many perspectives does the traditional Balanced Scorecard include?
a) Two
b) Three
c) Four
d) Five
Answer: c) Four
- Which perspective of the Balanced Scorecard focuses on shareholder value?
a) Customer perspective
b) Internal business process perspective
c) Learning and growth perspective
d) Financial perspective
Answer: d) Financial perspective
- The ‘customer perspective’ in the Balanced Scorecard typically measures:
a) Employee skill development
b) Operational process efficiency
c) Customer satisfaction and retention
d) Revenue growth rates
Answer: c) Customer satisfaction and retention
- In the Balanced Scorecard, the ‘internal business process’ perspective emphasizes:
a) How customers perceive the organization
b) The efficiency and effectiveness of internal operations
c) Long-term financial sustainability
d) Employee learning and development
Answer: b) The efficiency and effectiveness of internal operations
- The ‘learning and growth’ perspective of the Balanced Scorecard is concerned with:
a) Customer acquisition costs
b) Supply chain resilience
c) Employee training, innovation, and organizational capability
d) Market share expansion
Answer: c) Employee training, innovation, and organizational capability
- A key benefit of the Balanced Scorecard is that it:
a) Eliminates the need for financial reporting
b) Links strategy to operational performance measures across multiple dimensions
c) Focuses exclusively on short-term profitability
d) Replaces qualitative performance assessments
Answer: b) Links strategy to operational performance measures across multiple dimensions
- Which statement best describes the relationship between the four Balanced Scorecard perspectives?
a) They are independent and unrelated
b) Each perspective directly feeds into the financial perspective
c) They are linked in a cause-and-effect chain
d) They are all equally important with no hierarchy
Answer: c) They are linked in a cause-and-effect chain
- A strategy map in the Balanced Scorecard context is used to:
a) Display financial statements visually
b) Show the cause-and-effect relationships among strategic objectives
c) Track individual employee performance
d) Map supplier locations geographically
Answer: b) Show the cause-and-effect relationships among strategic objectives
- If a company improves its employee training programs (learning and growth), the Balanced Scorecard logic suggests this will ultimately:
a) Reduce customer complaints immediately
b) Improve internal processes, which improves customer outcomes, which improves financial results
c) Directly increase stock price
d) Eliminate the need for performance measurement
Answer: b) Improve internal processes, which improves customer outcomes, which improves financial results
- Which of the following best represents a metric for the ‘internal process’ perspective?
a) Net promoter score
b) Return on equity
c) Process cycle time
d) Employee engagement index
Answer: c) Process cycle time
- The Balanced Scorecard helps organizations avoid ‘short-termism’ by:
a) Eliminating financial metrics
b) Balancing financial measures with non-financial leading indicators
c) Focusing all efforts on customer satisfaction
d) Removing learning and growth objectives
Answer: b) Balancing financial measures with non-financial leading indicators
- Which metric best fits the ‘customer perspective’ of a Balanced Scorecard for a hospital?
a) Cost per procedure
b) Patient satisfaction score
c) Bed utilization rate
d) Physician training hours
Answer: b) Patient satisfaction score
- ‘Strategic alignment’ in the context of the Balanced Scorecard means:
a) All departments pursue the same financial goal
b) Operational metrics are linked to the overall organizational strategy
c) Managers agree on a single supplier
d) Products are aligned with competitor offerings
Answer: b) Operational metrics are linked to the overall organizational strategy
- A limitation of the Balanced Scorecard is that it:
a) Focuses too much on financial metrics
b) Can become overly complex and difficult to manage if too many metrics are included
c) Ignores customer feedback entirely
d) Is only applicable to manufacturing firms
Answer: b) Can become overly complex and difficult to manage if too many metrics are included
- The Malcolm Baldrige National Quality Award framework evaluates organizations on how many core categories?
a) Five
b) Six
c) Seven
d) Eight
Answer: c) Seven
- Which of the following is NOT one of the Baldrige Performance Excellence Framework core categories?
a) Leadership
b) Workforce
c) Marketing spend
d) Results
Answer: c) Marketing spend
- In the Baldrige framework, the ‘Leadership’ category primarily assesses:
a) Product quality metrics
b) How senior leaders guide and sustain the organization
c) Employee compensation levels
d) Supply chain risk management
Answer: b) How senior leaders guide and sustain the organization
- The ‘Results’ category in the Baldrige framework is significant because:
a) It replaces all other categories in scoring
b) It evaluates actual organizational performance outcomes across multiple domains
c) It focuses only on financial profitability
d) It measures number of quality certifications held
Answer: b) It evaluates actual organizational performance outcomes across multiple domains
- The Baldrige framework’s ‘Strategy’ category focuses on:
a) Customer service protocols
b) How the organization develops and deploys its strategic plan
c) Employee recruitment processes
d) Supplier selection criteria
Answer: b) How the organization develops and deploys its strategic plan
- In the Baldrige Excellence Framework, ‘Measurement, Analysis, and Knowledge Management’ supports the organization by:
a) Setting product pricing strategies
b) Providing data and insights to guide decision-making
c) Managing customer contracts
d) Overseeing workforce hiring
Answer: b) Providing data and insights to guide decision-making
- The ‘Workforce’ category in the Baldrige framework is concerned with:
a) Inventory management
b) How the organization enables its workforce to achieve high performance
c) Financial auditing
d) Product development timelines
Answer: b) How the organization enables its workforce to achieve high performance
- The Baldrige framework’s ‘Operations’ category evaluates:
a) Marketing campaigns
b) How the organization designs, manages, and improves its key processes
c) CEO compensation
d) Shareholder dividend policies
Answer: b) How the organization designs, manages, and improves its key processes
- The ‘Customer’ category in the Baldrige framework examines:
a) How products are shipped to customers
b) How the organization builds and manages customer relationships and satisfaction
c) Sales team commission structures
d) Contract negotiation processes
Answer: b) How the organization builds and manages customer relationships and satisfaction
- A core principle underlying the Baldrige Performance Excellence Framework is:
a) Profit maximization at all costs
b) Systems thinking — understanding the organization as an integrated whole
c) Strict adherence to ISO standards
d) Total elimination of product variation
Answer: b) Systems thinking — understanding the organization as an integrated whole
- Porter’s value chain model categorizes organizational activities into which two broad groups?
a) Operational and financial
b) Primary and support activities
c) Internal and external activities
d) Customer-facing and back-office activities
Answer: b) Primary and support activities
- Which of the following is classified as a ‘primary activity’ in Porter’s value chain?
a) Human resource management
b) Technology development
c) Inbound logistics
d) Firm infrastructure
Answer: c) Inbound logistics
- ‘Outbound logistics’ in the value chain refers to:
a) Receiving raw materials from suppliers
b) Storing and distributing finished products to customers
c) Managing after-sale customer service
d) Procuring new equipment
Answer: b) Storing and distributing finished products to customers
- Which activity in Porter’s value chain involves activities that create and improve the organization’s products or services?
a) Marketing and sales
b) Operations
c) Procurement
d) Human resource management
Answer: b) Operations
- ‘Procurement’ in the value chain is classified as which type of activity?
a) Primary
b) Support
c) Operational
d) Customer-facing
Answer: b) Support
- The concept of ‘margin’ in Porter’s value chain represents:
a) The difference between total revenue and total cost
b) The amount spent on marketing
c) The gap between customer expectations and actual quality
d) Profit before taxes only
Answer: a) The difference between total revenue and total cost
- ‘Technology development’ as a support activity in the value chain includes:
a) Manufacturing goods on the production line
b) R&D, process automation, and IT systems that support other activities
c) Delivery of products to customers
d) After-sales technical support provided to customers
Answer: b) R&D, process automation, and IT systems that support other activities
- ‘Firm infrastructure’ as a support activity in the value chain encompasses:
a) Physical production facilities only
b) General management, finance, legal, and quality management functions
c) Customer loyalty programs
d) Inbound material handling
Answer: b) General management, finance, legal, and quality management functions
- How does the value chain model relate to competitive advantage?
a) By reducing product variety
b) By identifying activities where the firm can create more value than competitors
c) By outsourcing all non-core activities
d) By standardizing all processes across the industry
Answer: b) By identifying activities where the firm can create more value than competitors
- ‘Service’ as a primary activity in the value chain includes:
a) Hiring and training service employees
b) Installing, repairing, and maintaining products after sale
c) Designing the service blueprint
d) Developing the CRM system
Answer: b) Installing, repairing, and maintaining products after sale
- Which performance measure expresses the percentage of output meeting quality standards without rework?
a) Utilization rate
b) First-pass yield
c) Cycle time
d) Throughput rate
Answer: b) First-pass yield
- ‘Setup time’ as a performance measure refers to:
a) Time employees spend in training
b) Time required to prepare equipment for a new production run
c) Time between customer order and delivery
d) Time spent inspecting finished goods
Answer: b) Time required to prepare equipment for a new production run
- Process capability (Cp) is a performance measure that assesses:
a) Whether a process is financially profitable
b) The ability of a process to produce output within specification limits
c) The speed of a process relative to competitors
d) Customer satisfaction with the process output
Answer: b) The ability of a process to produce output within specification limits
- ‘Inventory turnover’ as a performance measure indicates:
a) How many new inventory items were added per year
b) How many times inventory is sold and replaced in a period
c) The cost of holding inventory per unit
d) The number of inventory write-offs per quarter
Answer: b) How many times inventory is sold and replaced in a period
- A high ‘fill rate’ in operations management indicates:
a) High percentage of customer orders fulfilled from available stock
b) High number of production defects
c) A long average lead time
d) Excessive inventory levels
Answer: a) High percentage of customer orders fulfilled from available stock
- ‘Scrap rate’ as a performance measure tracks:
a) Revenue lost due to returns
b) The proportion of production output that cannot be reworked and is discarded
c) The ratio of raw materials used to finished goods
d) Employee turnover in manufacturing
Answer: b) The proportion of production output that cannot be reworked and is discarded
- Which performance measure is most relevant when evaluating the efficiency of a service process?
a) Inventory turnover ratio
b) Scrap rate
c) Customer wait time
d) Bill of materials accuracy
Answer: c) Customer wait time
- ‘Equipment availability’ as a performance measure calculates:
a) The percentage of time equipment is scheduled for maintenance
b) The percentage of scheduled time that equipment is operational and ready for use
c) Total cost of equipment repairs
d) Number of equipment replacements per year
Answer: b) The percentage of scheduled time that equipment is operational and ready for use
- ‘Capacity utilization’ measures:
a) The number of different products a facility can produce
b) The percentage of available capacity being used
c) The cost per unit of production capacity
d) The speed of production relative to demand
Answer: b) The percentage of available capacity being used
- ‘Error rate’ in service operations is analogous to which manufacturing performance measure?
a) Cycle time
b) Inventory turnover
c) Defect rate
d) Throughput
Answer: c) Defect rate
- In operations management, a ‘strategic performance measure’ is one that:
a) Focuses solely on daily operational metrics
b) Links operational activities directly to long-term organizational goals
c) Measures only customer-facing outcomes
d) Is tracked on an hourly basis
Answer: b) Links operational activities directly to long-term organizational goals
- A ‘Key Performance Indicator (KPI)’ is best described as:
a) Any metric tracked by an organization
b) A critical metric tied to strategic goals that indicates progress toward key objectives
c) A financial ratio calculated quarterly
d) A measure used exclusively by senior management
Answer: b) A critical metric tied to strategic goals that indicates progress toward key objectives
- ‘Benchmarking’ as a performance improvement practice involves:
a) Setting internal targets based on past performance
b) Comparing an organization’s performance against best-in-class organizations
c) Evaluating employee performance annually
d) Tracking financial results against budget
Answer: b) Comparing an organization’s performance against best-in-class organizations
- Which of the following best describes ‘competitive benchmarking’?
a) Comparing processes with non-competing organizations in the same industry
b) Comparing performance directly with competitors in the same industry
c) An internal comparison between departments
d) Comparing against international standards bodies
Answer: b) Comparing performance directly with competitors in the same industry
- ‘Process benchmarking’ differs from competitive benchmarking in that it:
a) Focuses on outcomes rather than processes
b) Compares specific processes with best-practice organizations regardless of industry
c) Is limited to financial performance metrics
d) Only applies to manufacturing organizations
Answer: b) Compares specific processes with best-practice organizations regardless of industry
- A ‘performance dashboard’ in an organizational context is:
a) A financial report presented to shareholders
b) A visual display of key performance metrics that provides an at-a-glance view of performance
c) An employee evaluation form
d) A software tool for process simulation
Answer: b) A visual display of key performance metrics that provides an at-a-glance view of performance
- Which of the following best characterizes a ‘stretch goal’ in performance management?
a) A target set slightly above current performance
b) An ambitious goal that requires significant improvement and innovation to achieve
c) A minimum acceptable performance standard
d) A goal set by frontline employees without management input
Answer: b) An ambitious goal that requires significant improvement and innovation to achieve
- The concept of ‘hoshin kanri’ (policy deployment) relates to which aspect of organizational performance management?
a) Daily operational scheduling
b) Aligning organizational goals from top management to frontline operations
c) Customer relationship management
d) Supplier performance evaluation
Answer: b) Aligning organizational goals from top management to frontline operations
- ‘Variance analysis’ in performance management involves:
a) Comparing actual performance with planned targets to identify gaps
b) Measuring the statistical variation in a production process
c) Calculating the range of customer satisfaction scores
d) Assessing differences between competitors’ products
Answer: a) Comparing actual performance with planned targets to identify gaps
- A ‘performance review cycle’ typically includes which of the following steps in order?
a) Plan, measure, review, improve
b) Measure, plan, improve, review
c) Review, improve, plan, measure
d) Improve, measure, review, plan
Answer: a) Plan, measure, review, improve
- ‘Customer satisfaction index’ as a performance measure is typically gathered through:
a) Internal quality audits
b) Customer surveys and feedback mechanisms
c) Financial ratio analysis
d) Supplier scorecards
Answer: b) Customer surveys and feedback mechanisms
- The ‘Net Promoter Score (NPS)’ measures:
a) Net profit per customer
b) The likelihood that customers will recommend the organization to others
c) Number of new customers acquired
d) Customer complaint resolution time
Answer: b) The likelihood that customers will recommend the organization to others
- ‘Customer retention rate’ as a performance measure indicates:
a) The percentage of new customers acquired in a period
b) The percentage of existing customers who continue doing business with the organization
c) Average revenue per customer
d) Cost to acquire a new customer
Answer: b) The percentage of existing customers who continue doing business with the organization
- ‘Voice of the Customer (VOC)’ in operations management refers to:
a) Customer complaints filed formally
b) The process of capturing customer needs, preferences, and expectations
c) A CRM software module
d) Marketing communications directed at customers
Answer: b) The process of capturing customer needs, preferences, and expectations
- A ‘service level agreement (SLA)’ is best described as:
a) An internal employee performance contract
b) A contractual commitment specifying the level of service to be delivered to a customer
c) A quality certification standard
d) A supplier delivery schedule
Answer: b) A contractual commitment specifying the level of service to be delivered to a customer
- Which performance measure best captures the responsiveness of a service organization?
a) Return on assets
b) Average response time to customer inquiries
c) Inventory days on hand
d) Gross profit margin
Answer: b) Average response time to customer inquiries
- ‘Customer lifetime value (CLV)’ as a performance metric represents:
a) The number of years a customer has been with the organization
b) The total revenue expected from a customer over the duration of the relationship
c) The average order value per transaction
d) The cost of customer service per customer
Answer: b) The total revenue expected from a customer over the duration of the relationship
- ‘First call resolution rate’ is a performance measure primarily used in:
a) Manufacturing quality control
b) Supply chain management
c) Customer service and call center operations
d) Financial reporting
Answer: c) Customer service and call center operations
- ‘Market share’ as a performance measure reflects:
a) The number of products offered by the organization
b) The organization’s sales as a proportion of total industry sales
c) The diversity of customer segments served
d) Annual revenue growth rate
Answer: b) The organization’s sales as a proportion of total industry sales
- In operations management, ‘perfect order rate’ measures:
a) Orders shipped ahead of schedule
b) The percentage of orders that are complete, on time, undamaged, and correctly documented
c) Average order processing time
d) Total orders processed per day
Answer: b) The percentage of orders that are complete, on time, undamaged, and correctly documented
- Which of the following correctly pairs a performance measure with its category?
a) Return on equity — Customer
b) On-time delivery — Financial
c) Employee turnover rate — Workforce/Learning
d) Market share — Internal Process
Answer: c) Employee turnover rate — Workforce/Learning
- An organization tracking ‘cost per unit’ is using a measure primarily classified as:
a) Operational quality measure
b) Financial efficiency measure
c) Customer satisfaction measure
d) Learning and growth measure
Answer: b) Financial efficiency measure
- The Baldrige framework uses ‘core values and concepts’ as a foundation. Which of the following is one of these core values?
a) Maximizing shareholder returns above all else
b) Visionary leadership
c) Minimizing product variety
d) Strict regulatory compliance only
Answer: b) Visionary leadership
- Which of the following is NOT a common problem when implementing a Balanced Scorecard?
a) Too many metrics overwhelming managers
b) Lack of linkage between metrics and strategy
c) Scorecards automatically updating without human input
d) Failure to communicate scorecards to employees
Answer: c) Scorecards automatically updating without human input
- ‘Human resource management’ in Porter’s value chain is classified as:
a) A primary activity
b) A support activity
c) An operational activity
d) A customer-facing activity
Answer: b) A support activity
- Which performance measure would a hospital most likely use to evaluate patient throughput efficiency?
a) Inventory turnover ratio
b) Average length of patient stay
c) Employee training hours
d) Net promoter score
Answer: b) Average length of patient stay
- ‘Sustainability performance measures’ in modern organizations typically include:
a) Only carbon emissions data
b) A combination of environmental, social, and governance (ESG) metrics
c) Exclusively financial sustainability ratios
d) Customer acquisition costs only
Answer: b) A combination of environmental, social, and governance (ESG) metrics
- Which of the following best describes the concept of a ‘balanced’ set of performance measures?
a) Using only financial and customer metrics
b) Including measures across financial, operational, customer, and employee dimensions
c) Balancing leading and lagging indicators in a 50/50 ratio
d) Using only quantitative measures
Answer: b) Including measures across financial, operational, customer, and employee dimensions
- ‘Return on assets (ROA)’ as a performance measure is calculated as:
a) Net income divided by total equity
b) Net income divided by total assets
c) Total revenue divided by total assets
d) Gross profit divided by operating expenses
Answer: b) Net income divided by total assets
- The Baldrige framework emphasizes ‘organizational learning’ as important because:
a) It reduces the need for strategic planning
b) Continuous improvement and adaptation are critical for long-term excellence
c) It eliminates the need for performance measurement
d) Learning improves only financial metrics
Answer: b) Continuous improvement and adaptation are critical for long-term excellence
- In a service firm, ‘operations’ in the value chain most likely refers to:
a) Manufacturing physical goods
b) The core service delivery processes (e.g., consulting, medical care, education)
c) Warehousing and logistics
d) IT infrastructure management
Answer: b) The core service delivery processes (e.g., consulting, medical care, education)
- ‘Mean time between failures (MTBF)’ is a performance measure used to evaluate:
a) Average customer service call duration
b) Reliability and durability of equipment or systems
c) Average employee absenteeism
d) Production setup efficiency
Answer: b) Reliability and durability of equipment or systems
- According to the Balanced Scorecard framework, improving ’employee skills and knowledge’ (learning & growth) would most directly impact which perspective next?
a) Financial perspective
b) Customer perspective
c) Internal business process perspective
d) All perspectives simultaneously and equally
Answer: c) Internal business process perspective
- ‘Operating margin’ as a performance measure represents:
a) Gross profit as a percentage of sales
b) Operating income as a percentage of revenue
c) Net income after taxes as a percentage of assets
d) Total sales divided by operating expenses
Answer: b) Operating income as a percentage of revenue
- A ‘performance gap’ in organizational performance management refers to:
a) Differences in performance between shifts or seasons
b) The difference between current performance and the desired target performance
c) Gaps in employee performance appraisals
d) Financial shortfalls relative to competitor profits
Answer: b) The difference between current performance and the desired target performance
- ‘Customer effort score (CES)’ as a performance metric measures:
a) How much effort the company expends per customer transaction
b) How easy or difficult it is for customers to interact with the organization
c) Total number of customer interactions per period
d) Revenue generated per customer
Answer: b) How easy or difficult it is for customers to interact with the organization
- The Baldrige framework’s ‘systems perspective’ means that organizations should:
a) Focus exclusively on one department at a time for improvement
b) Understand and manage all parts of the organization as an integrated and aligned whole
c) Prioritize technology systems over human processes
d) Apply systems engineering principles to product design only
Answer: b) Understand and manage all parts of the organization as an integrated and aligned whole
- Which performance measure would be most useful for evaluating a supply chain’s responsiveness?
a) Return on equity
b) Order-to-delivery lead time
c) Employee satisfaction score
d) Gross margin percentage
Answer: b) Order-to-delivery lead time
- ‘Overall equipment effectiveness (OEE)’ combines which three factors?
a) Speed, cost, and quality
b) Availability, performance efficiency, and quality rate
c) Utilization, throughput, and defect rate
d) Capacity, flexibility, and reliability
Answer: b) Availability, performance efficiency, and quality rate
- Effective performance measurement systems should be:
a) Limited to financial metrics for simplicity
b) Aligned with strategy, balanced across dimensions, and focused on continuous improvement
c) Developed solely by senior management without operational input
d) Changed frequently to reflect market conditions
Answer: b) Aligned with strategy, balanced across dimensions, and focused on continuous improvement