Corporate and Division Strategic Planning – Quiz

1. The main objective of resource allocation in corporate strategic planning is:

 
 
 
 

2. Cash cows in the BCG Matrix are known for:

 
 
 
 

3. SBUs can be defined by their:

 
 
 
 

4. An effective corporate mission statement is:

 
 
 
 

5. A strategic business unit (SBU) is defined by all the following EXCEPT:

 
 
 
 

6. The corporate mission statement is crucial for:

 
 
 
 

7. Each SBU should:

 
 
 
 

8. Which of the following best describes a company’s mission?

 
 
 
 

9. An SBU classified as a Star in the BCG Matrix is:

 
 
 
 

10. What is the purpose of defining a corporate mission?

 
 
 
 

Question 1 of 10

Submit Article
×