1. The learned predisposition to respond to an object in a consistently favorable or unfavorable way is:

2. Lifestyle, as a personal factor, is best described as:

3. Personality influences consumer behavior by:

4. Which stage of the family life cycle is likely to buy the most furniture?

5. The learning process most often associated with brand loyalty is:

6. Personal factors that influence consumer behavior include all EXCEPT:

7. The smallest unit of culture is:

8. The psychological process by which people select, organize, and interpret information is:

9. A person’s position in society is known as:

10. Which of the following is a social factor affecting consumer behavior?